2014 Global Marketing Conference at Singapore (2014GMC)
Organization: Global Alliance of Marketing & Management Associations
Venue: Singapore
Event Date/Time: Jul 15, 2014 | End Date/Time: Jul 18, 2014 |
Abstract Submission Date: Jan 15, 2014 |
Description
Call for Papers
Submission Deadline: January 15, 2014
2014 Global Marketing Conference at Singapore
July 15 – 18, 2014
http://kamsconference.org/2014/
Venue: Singapore
Hosts: American Marketing Association, European Marketing Academy, Australian & New Zealand Marketing Academy, Japan Society of Marketing and Distribution, International Textile and Apparel Association, Korean Scholars of Marketing Science
Organizer: Global Alliance of Marketing & Management Associations
Partners: European Advertising Academy, ESCP Europe, Italian Marketing Society, Aalto University School of Business, Harbin Institute of Technology, Center for Sustainable Culture & Service, Yonsei University
Platinum Sponsor: Institute on Asian Consumer Insight hosted by Nanyang Technological University
Sponsors: Aalto University Executive Education, Routledge, Taylor & Francis Group, National Research Foundation of Korea
CONFERENCE CO-CHAIRS: Roland T. Rust (University of Maryland), Udo Wagner (University of Vienna), Sharyn Rundle-Thiele (Griffith University) Takaho Ueda (Gakushuin University), Seong-Yeon Park (Ewha Womans University), Leslie Davis Burns (Oregon State University)
Please contact proper symposium chairs or track chairs listed below to submit a paper or special session proposal or to participate this conference.
1. JOINT SYMPOSIA
2014 EMAC-GAMMA JOINT SYMPOSIUM: Co-Chairs: Prof. Maja Makovec Brenčič, University of Ljubljana & Prof. Junyean Moon, Hanyang University
2014 ANZMAC-GAMMA JOINT SYMPOSIUM: Co-Chairs: Mark Uncles, University of New South Wales & Tony Garrett, Korea University Business School
2014 JSMD-GAMMA JOINT SYMPOSIUM; Co-Chairs: Prof. Ikuo Takahashi, Keio University & Prof. Jae Wook Kim, Korea University Business School,
2014 AALTO UNIVERSITY-GAMMA JOINT SYMPOSIUM: Co-Chairs: Pekka Mattila, Aalto University School of Business & Jaihak Chung, Sogang University
2014 EAA-GAMMA JOINT SYMPOSIUM: Chair: Edith G. Smit, University of Amsterdam
2014 ESCP-GAMMA JOINT SYMPOSIUM: Chair: Minas Kastanakis, ESCP Europe
2014 ITAA-GAMMA JOINT SYMPOSIUM: Co-Chairs: Leslie Davis Burns, Oregon State University & Eunju Ko, Yonsei University
2014 IMM-GAMMA JOINT SYMPOSIUM: Chair: Peter LaPlaca, Editor, Industrial Marketing Management,
2014 IMTC-SIMktg-GAMMA JOINT SYMPOSIUM: Co-Chairs: Gaetano Aiello, University of Florence, Raffaele Donvito, University of Florence, Tiziano Vescovi, University of Venice, & Eun Young Kim, Chungbuk National University
2014 HIT-GAMMA JOINT SYMPOSIUM: Chair: Prof. Guofeng Li, Harbin Institute of Technology
2. SPONSORING JOURNALS: Special Issues or Sections
JOURNAL OF BUSINESS RESEARCH: 1) ‘Customer Equity and Value Management of Global Brands: Bridging Theory and Practice from Financial and Marketing Perspectives’ 2) ‘Service Innovation, Renewal, and Adoption/Rejection Research 3) ‘In Situ Behavioral Marketing and Management—Field Experiments, Ethnography Studies, and Historical Research that Avoid, Enrich, or Complement Self-Reports and Folk Theories of Mind’
MANAGEMENT DECISION: ‘Marketing Contributions to Strategic Management’
INDUSTRIAL MARKETING MANAGEMENT: Understanding Strategic Marketing - Market Orientation, Strategy and Firm Performance’
INTERNATIONAL JOURNAL OF ADVERTISING: Publications of best papers
JOURNAL OF TRAVEL RESEARCH: Emerging-market Tourist Behavior
JOURNAL OF GLOBAL SCHOLARS OF MARKETING SCIENCE: ‘Globalization and Marketing Performance’
JOURNAL OF GLOBAL FASHION MARKETING: ‘Globalization and Fashion Marketing Performance’
AUSTRALASIAN MAREKTING JOURNAL: ‘Transactional Consumer Purchasing and Consumption’
MARKETS AND COMPETITIVENESS (MERCATI E COMPETITIVITA): Growth through Innovation in International Marketing: New Business Models and New Market Approaches
3. ACADEMIC EXCELLENCE COMMITTEE: Chair: Charles R. Taylor (Villanova University),
4. PROGRAM TRACKS & TRACK CHAIRS:
Marketing Strategy and Management: Robert E. Morgan, Cardiff University, Prof. Dennis Herhausen, University of St. Gallen
Interactive Marketing: Shintaro Okazaki, Universidad Autónoma de Madrid
Consumer Psychology: Dong-Mo Koo, Kyungpook National University
Brand Management in Social Media: Manfred Schwaiger, Ludwig-Maximilians-University of Munich
Global, Cross-Cultural, and Export Marketing: Prof. Constantine S. Katsikeas, Leeds University Business School & Prof. Magnus Hultman, Leeds University Business School
Channel of Distribution Management: Sang-Lin Han, Hanyang University
Value and Experience Branding, Luxury Marketing: Klaus-Peter Wiedmann, Leibniz University Hannover
Marketing and Innovation Capabilities: Luigi Mario De Luca, Cardiff University, Destan Kandemir, Bilkent University
Service Innovation, Renewal, and Adoption/Rejection Research: Drew Martin, University of Hawaii at Hilo, Sunmee Choi, Yonsei University, Anders Gustafsson, Karlstad University
Sport Media and Marketing: Kihan Kim, Seoul National University
Services Marketing: Jikyeong Kang, University of Manchester
New Trend of Consumer Behavior in Asia: Akira Shimizu, Keio University
Intercultural Communications: Wolfgang Fritz, Braunschweig University of Technology
Advertising and Integrated Marketing Communication: Hyokjin Kwak, Drexel University
Marketing Education: Ralf Schellhase, University of Applied Sciences, Darmstadt
Luxury Marketing in China and Emerging Markets: Michel Phan, EMLYON Business School, Klaus Heine, EMLYON Business School
Consumer Behavior and Luxury Consumption: Patrick Poon, Lingnan University
International Branding: George Panigyrakis, Athens University of Economics and Business
International Marketing Strategy: Peter Trim, University of London
Authenticity in The Global World: Maria Kniazeva, University of San Diego
Beauty Business and Medical Tourism: Ki Nam Jin, Yonsei University
Industrial and Business-to-Business Marketing: Peter LaPlaca, Industrial Marketing Management,
Identities, Desires and Global Marketing: Wing-Sun Liu, The Hong Kong Polytechnic University,
Origin Images and Biases: Alexander Josiassen, Copenhagen Business School
Social Media and Retail Management: Jungkun Park, University of Houston, Weonsang Yoo, Korea University
Service Innovation and Management: Chieko Minami, Kobe University
Customer Value & Marketing Channels: Jae Wook Kim, Korea University Business School
Marketing Strategy and Management: Jong-Ho Lee, Korea University Business School
Culture and Consumer Behaviour: Yang-Im Lee, University of Westmisnter
Consumer Product Design and Development Process: Scott Shim, The Ohio State University, Jungkun Park, University of Houston
Culture Mixing Research and Global Marketing: Letty Yan Yee Kwan, Nanyang Technological University, Luluo Peng, Peking University
Marketing Strategy Management: Shuhong Xiao, Beijing Sport University
Marketing in Newly Emerging Economies: Mark S. Rosenbaum, Northern Illinois University
Market Orientation and Economics in Emerging Economies: József Berács, Corvinus University of Budapest,
Hospitality and Tourism Marketing: Sunny Ham, Gachon University
Marketing Managers' Decision Making: Eric Shih, Sungkyunkwan University
New Product Development/International New Product Development: Veronica Wong, Kent Business School
Innovations in Global Fashion Marketing: Kathleen Rees, A&M University-Kingsville, Kingsville
Marketing in General: Jong-Kuk Shin, Pusan National University
5. FOR MORE INFORMATION: stride@changwon.ac.kr, www.kamsconference.org
Venue
Organizations
Exhibits included
Submission Deadline: January 15, 2014
2014 Global Marketing Conference at Singapore
July 15 – 18, 2014
http://kamsconference.org/2014/
Venue: Singapore
Hosts: , , , Japan Society of Marketing and Distribution, ,
Organizer:
Partners: , , Italian Marketing Society, ,
Platinum Sponsor:
Sponsors:
CONFERENCE CO-CHAIRS: Roland T. Rust (University of Maryland), Udo Wagner (University of Vienna), Sharyn Rundle-Thiele (Griffith University) Takaho Ueda (Gakushuin University), Seong-Yeon Park (Ewha Womans University), Leslie Davis Burns (Oregon State University)
Please contact proper symposium chairs or track chairs listed below to submit a paper or special session proposal or to participate this conference.
1. JOINT SYMPOSIA
2014 EMAC-GAMMA JOINT SYMPOSIUM: Co-Chairs: Prof. Maja Makovec Brenčič, University of Ljubljana & Prof. Junyean Moon, Hanyang University
2014 ANZMAC-GAMMA JOINT SYMPOSIUM: Co-Chairs: Mark Uncles, University of New South Wales & Tony Garrett, Korea University Business School
2014 JSMD-GAMMA JOINT SYMPOSIUM; Co-Chairs: Prof. Ikuo Takahashi, Keio University & Prof. Jae Wook Kim, Korea University Business School,
2014 AALTO UNIVERSITY-GAMMA JOINT SYMPOSIUM: Co-Chairs: Pekka Mattila, Aalto University School of Business & Jaihak Chung, Sogang University
2014 EAA-GAMMA JOINT SYMPOSIUM: Chair: Edith G. Smit, University of Amsterdam
2014 ESCP-GAMMA JOINT SYMPOSIUM: Chair: Minas Kastanakis, ESCP Europe
2014 ITAA-GAMMA JOINT SYMPOSIUM: Co-Chairs: Leslie Davis Burns, Oregon State University & Eunju Ko, Yonsei University
2014 IMM-GAMMA JOINT SYMPOSIUM: Chair: Peter LaPlaca, Editor, Industrial Marketing Management,
2014 IMTC-SIMktg-GAMMA JOINT SYMPOSIUM: Co-Chairs: Gaetano Aiello, University of Florence, Raffaele Donvito, University of Florence, Tiziano Vescovi, University of Venice, & Eun Young Kim, Chungbuk National University
2014 HIT-GAMMA JOINT SYMPOSIUM: Chair: Prof. Guofeng Li, Harbin Institute of Technology
2. SPONSORING JOURNALS: Special Issues or Sections
JOURNAL OF BUSINESS RESEARCH: 1) ‘Customer Equity and Value Management of Global Brands: Bridging Theory and Practice from Financial and Marketing Perspectives’ 2) ‘Service Innovation, Renewal, and Adoption/Rejection Research 3) ‘In Situ Behavioral Marketing and Management—Field Experiments, Ethnography Studies, and Historical Research that Avoid, Enrich, or Complement Self-Reports and Folk Theories of Mind’
MANAGEMENT DECISION: ‘Marketing Contributions to Strategic Management’
INDUSTRIAL MARKETING MANAGEMENT: Understanding Strategic Marketing - Market Orientation, Strategy and Firm Performance’
INTERNATIONAL JOURNAL OF ADVERTISING: Publications of best papers
JOURNAL OF TRAVEL RESEARCH: Emerging-market Tourist Behavior
JOURNAL OF GLOBAL SCHOLARS OF MARKETING SCIENCE: ‘Globalization and Marketing Performance’
JOURNAL OF GLOBAL FASHION MARKETING: ‘Globalization and Fashion Marketing Performance’
AUSTRALASIAN MAREKTING JOURNAL: ‘Transactional Consumer Purchasing and Consumption’
MARKETS AND COMPETITIVENESS (MERCATI E COMPETITIVITA): Growth through Innovation in International Marketing: New Business Models and New Market Approaches
3. ACADEMIC EXCELLENCE COMMITTEE: Chair: Charles R. Taylor (Villanova University),
4. PROGRAM TRACKS & TRACK CHAIRS:
Marketing Strategy and Management: Robert E. Morgan, Cardiff University, Prof. Dennis Herhausen, University of St. Gallen
Interactive Marketing: Shintaro Okazaki, Universidad Autónoma de Madrid
Consumer Psychology: Dong-Mo Koo, Kyungpook National University
Brand Management in Social Media: Manfred Schwaiger, Ludwig-Maximilians-University of Munich
Global, Cross-Cultural, and Export Marketing: Prof. Constantine S. Katsikeas, Leeds University Business School & Prof. Magnus Hultman, Leeds University Business School
Channel of Distribution Management: Sang-Lin Han, Hanyang University
Value and Experience Branding, Luxury Marketing: Klaus-Peter Wiedmann, Leibniz University Hannover
Marketing and Innovation Capabilities: Luigi Mario De Luca, Cardiff University, Destan Kandemir, Bilkent University
Service Innovation, Renewal, and Adoption/Rejection Research: Drew Martin, University of Hawaii at Hilo, Sunmee Choi, Yonsei University, Anders Gustafsson, Karlstad University
Sport Media and Marketing: Kihan Kim, Seoul National University
Services Marketing: Jikyeong Kang, University of Manchester
New Trend of Consumer Behavior in Asia: Akira Shimizu, Keio University
Intercultural Communications: Wolfgang Fritz, Braunschweig University of Technology
Advertising and Integrated Marketing Communication: Hyokjin Kwak, Drexel University
Marketing Education: Ralf Schellhase, University of Applied Sciences, Darmstadt
Luxury Marketing in China and Emerging Markets: Michel Phan, EMLYON Business School, Klaus Heine, EMLYON Business School
Consumer Behavior and Luxury Consumption: Patrick Poon, Lingnan University
International Branding: George Panigyrakis, Athens University of Economics and Business
International Marketing Strategy: Peter Trim, University of London
Authenticity in The Global World: Maria Kniazeva, University of San Diego
Beauty Business and Medical Tourism: Ki Nam Jin, Yonsei University
Industrial and Business-to-Business Marketing: Peter LaPlaca, Industrial Marketing Management,
Identities, Desires and Global Marketing: Wing-Sun Liu, The Hong Kong Polytechnic University,
Origin Images and Biases: Alexander Josiassen, Copenhagen Business School
Social Media and Retail Management: Jungkun Park, University of Houston, Weonsang Yoo, Korea University
Service Innovation and Management: Chieko Minami, Kobe University
Customer Value & Marketing Channels: Jae Wook Kim, Korea University Business School
Marketing Strategy and Management: Jong-Ho Lee, Korea University Business School
Culture and Consumer Behaviour: Yang-Im Lee, University of Westmisnter
Consumer Product Design and Development Process: Scott Shim, The Ohio State University, Jungkun Park, University of Houston
Culture Mixing Research and Global Marketing: Letty Yan Yee Kwan, Nanyang Technological University, Luluo Peng, Peking University
Marketing Strategy Management: Shuhong Xiao, Beijing Sport University
Marketing in Newly Emerging Economies: Mark S. Rosenbaum, Northern Illinois University
Market Orientation and Economics in Emerging Economies: József Berács, Corvinus University of Budapest,
Hospitality and Tourism Marketing: Sunny Ham, Gachon University
Marketing Managers' Decision Making: Eric Shih, Sungkyunkwan University
New Product Development/International New Product Development: Veronica Wong, Kent Business School
Innovations in Global Fashion Marketing: Kathleen Rees, A&M University-Kingsville, Kingsville
Marketing in General: Jong-Kuk Shin, Pusan National University
5. FOR MORE INFORMATION: ,