Event Date/Time: Mar 28, 2013 / 9:00 am - (PST) End Date/Time: Mar 28, 2013 / 7:00 pm - (PST)
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Our 2013 programme is built with a practical focus on business issues within the context of large-scale, global trends:

  • Market Innovation: Chief marketing officers from Cisco, Levi Strauss and Fedex discuss how to leverage innovation to create growth.
  • Capital Investment: What are the financial models that power ideas in the short term—and also encourage investment for the long term?
  • Innovation Management: Art, science and the latest best practices from Peter Diamandis and chief information and chief technical officers from Cardinal Health and The Coca-Cola Company.
  • The Human Element: Building a culture of risk taking, fast failure, and "pivot"—with human capital experts from Google and Applied Materials.
  • The Agile Economy: The new rules of business—and what it takes to win.
  • Technology Frontiers: The Economist's digital editor Tom Standage presents the most important global innovations guiding business today.



Learn from some of the world’s most admired corporate innovators:

Laszlo Bock, Chief people officer, Google Blair Christie, Chief marketing officer, Cisco Patricia Morrison, Chief information officer, Cardinal HealthRobin Washington, Chief financial officer, Gilead Sciences •  Guy Wollaert, Chief technical officer, Coca-ColaMark Garrett, Chief financial officer, Adobe SystemsMary Humiston, SVP, global human resources, Applied MaterialsJames Curleigh, President, the Levi's brand, Levi StraussJohn Noseworthy, Chief executive officer, Mayo ClinicRaj Subramaniam, SVP, global marketing, FedEx ServicesDeborah Hopkins, Chair of venture capital initiatives and chief innovation officer, Citigroup Tim Draper, Managing director, Draper Fisher JurvetsonEric Brandt, Chief financial officer, Broadcom Peter Diamandis, Chairman, X Prize FoundationChris Anderson, Author, Makers: The New Industrial Revolution • Ann Miura-Ko, Co-founding partner, FLOODGATE Navi Radjou, Co-author, Jugaad Innovation: Think Frugal, Be Flexible, Generate Breakthrough Growth


Ideas Economy: Innovation Forum 2013 is designed for C-level and senior executives responsible for innovation, information, technology, strategy, and marketing who are charged with driving innovation and new product development—across industries and sectors. Together with The Economist’s editors and featured guests, all will participate in a full day of stimulating, interactive discussion and debate, with a practical focus on business issues in the broader context of large-scale, global trends. 




The Economist
750 Third Avenue
New York
New York
United States