imarketingsf

Organization: Direct Marketing Association of Northern California (DMANC)

Venue: Contemporary Jewish Museum

Location: San Francisco, California, United States

Event Date/Time: Nov 05, 2014 / 10:00 am - (PST) End Date/Time: Nov 05, 2014 / 8:00 pm - (PST)
Registration Date: Nov 04, 2014 Time: 12:00:00 - (PST)
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Description

·       Full Day with Keynotes, Seminars, Exhibits

·       Evening Reception with Wearables Fashion Show

·       SF Downtown Location

 

San Francisco—September 17, 2014—Set for November 5, 10am-7:30pm at the Contemporary Jewish Museum, San Francisco, this year’s Integrated Marketing SF Conference focuses on the benefits of integrated-media marketing. Speakers and seminar leaders will explore the latest techniques and strategies with integrated media professionals and engage in thought-provoking discussions about industry trends. Attendees will learn about marketing strategies that span mobile, video, display, search, print and social platforms.

 

imarketingSF is the premier event for Advertising, Marketing, Design and Creative professionals looking to move their digital strategies forward across all media. Sponsored by VMA, there will be a full day of cutting-edge seminars from three tracks, with prominent keynote speakers by Steve Deitz, 900 lbs of Creative and Alexandra Watkins, Eat My Words, an afternoon and evening tradeshow and an evening reception.

 

KEYNOTES

·       “Experiential Marketing: The Tech-Fueled Future!” Steve Deitz, President/Creative Director, 900lbs of Creative  

·       “Breaking the Rules: True Tales of Brazen Ingenuity” Alexandra Watkins, Founder, Eat My Words

Who Should Attend?

·       Corporate Marketing and Creative Directors

·       Business Owners of Visual Media Companies

·       Mobile Marketing Developers

·       Web Designers and Developers

·       Graphic Designers

Professionals from all of these fields will find value for their businesses.

 

 About Visual Media Alliance

Visual Media Alliance (VMA) and VMA Education are nonprofit trade associations dedicated to providing a variety of benefits and money saving programs to creative, web, marketing and print businesses in Northern and Central California and Northern Nevada. Our purpose is to deliver what it takes to help our members become more successful and profitable in their businesses. To accomplish that goal, VMA provides personal and professional development programs for both owners and employees. Visit us online at vma.bz.

 

Venue

736 Mission Street (between 3rd & 4th Streets)
California
United States
MORE INFO ON THIS VENUE

Organizations

Direct Marketing Association of Northern California (DMANC)
Norcal Business Marketing Association (NorCal BMA)

San Francisco American Marketing Association (SFAMA)
Silicon Valley American Marketing Association (SVAMA)

Greater San Francisco Ad Club (GSFAC)
San Francisco Bay Area Innovation Group (sfBIG)

Conference Speakers

KEYNOTES

·       “Experiential Marketing: The Tech-Fueled Future!” Steve Deitz, President/Creative Director, 900lbs of Creative  

·       “Breaking the Rules: True Tales of Brazen Ingenuity” Alexandra Watkins, Founder, Eat My Words

 

SPEAKERS

·       Aaron Kahlow, CEO & Founder, Online Marketing Institute

·       Alexandra Watkins, Founder, Eat My Words

·       Amanda Le, Head of US Marketing, Metaio

·       Barry Feldman, Founder, Feldman Creative

·       Bev Burger, President & Founder, Big 5 Marketing

·       Bryan Moquin, Digital Director, Moquin Press

·       Dava Guthmiller, Founder & Creative Director,  Noise 13

·       David Hogue, Ph.D., UX Leadership, Google

·       David Lewis, Group Director & Strategy, Organic, Inc.

·       Denise Greenberg, Owner & Founder, TargetRight Marketing

·       Emily Chong, AVP of Global Marketing, frog

·       Jason A. Miller, Leading Global Content Marketing, LinkedIn Marketing Solutions

·       Jessie Becker, Chief Marketing Officer, Optimizely

·       Karla Haley, Marketo & Salesforce.com Consultant

·       Laura Granka, UX Research Lead & Manager, Google

·       Scott Symonds, Managing Director, AKQA Media

·       Shenna Coleman, Synergy Manager, NextPage

·       Stephan Sorger, Professor, Hult; Author; and Partner, On Demand Advisors

·      Steve Deitz, President/Creative Director, 900lbs of Creative  

SEMINARS

  • “Marketing and Branding for Uber Growth” Dava Guthmiller, Founder & Creative Director, Noise 13  
  • “Flying High with Marketing Automation Analytics” Denise Greenberg, Owner & Founder, TargetRight Marketing and Karla Haley, Marketo & Salesforce.com Consultant  
  • “3D Marketing in a 2D Media World” Amanda Le, Head of US Marketing, Metaio and Shenna Coleman, Synergy Manager, NextPage  
  • “Beyond the Plate: Tapping into the Moments Around Mealtime” David Lewis, Group Director & Strategy, Organic, Inc.  
  • “How to Think Like a Digital Scientist and Optimize Expereinces for Better Performance” Jessie Becker, Chief Marketing Officer, Optimizely  
  • “We Don’t Watch the Internet, We Live in It” David M. Hogue, Ph.D., UX Leadership, Google  
  • “Integrated marketing…It’s Not an Ugly 4-Letter Word” Bryan Moquin, Digital Director, Moquin Press and Bev Burger, President & Founder, Big 5 Marketing  

·      “Big Data Marketing: Who’s Doing it Right?” Stephan Sorger, Professor, Hult; Author; and Partner, On Demand Advisors  

·       “How to Generate Face-Melting ROI from Content Marketing” Jason A. Miller, Leading Global Content Marketing, LinkedIn Marketing Solutions

 

·      “Transforming Brands Across the World” Emily Chong, AVP of Global Marketing, frog  

  • “Understanding Mobile User Behavior and Success Metrics” Laura Granka, UX Research Lead & Manager, Google  

·      “Kiss My Glass: How to Create Passionate Relationships Between Your Brand Buyers” Barry Feldman, Founder, Feldman Creative

 

 

FIRESIDE CHAT

“Making it Work: Driving Market Share Gains Through Great Digital Marketing”

·      Emily Chong, AVP of Global Marketing, frog

·      Steve Deitz, President/Creative Director, 900lbs of Creative

·       Dava Guthmiller, Founder & Creative Director,  Noise 13

·       Aaron Kahlow, CEO & Founder, Online Marketing Institute

·      David Lewis, Group Director & Strategy, Organic, Inc.

·       Scott Symonds, Managing Director, AKQA Media

Additional Information

SPEAKERS

·       Aaron Kahlow, CEO & Founder, Online Marketing Institute

·       Alexandra Watkins, Founder, Eat My Words

·       Amanda Le, Head of US Marketing, Metaio

·       Barry Feldman, Founder, Feldman Creative

·       Bev Burger, President & Founder, Big 5 Marketing

·       Bryan Moquin, Digital Director, Moquin Press

·       Dava Guthmiller, Founder & Creative Director,  Noise 13

·       David Hogue, Ph.D., UX Leadership, Google

·       David Lewis, Group Director & Strategy, Organic, Inc.

·       Denise Greenberg, Owner & Founder, TargetRight Marketing

·       Emily Chong, AVP of Global Marketing, frog

·       Jason A. Miller, Leading Global Content Marketing, LinkedIn Marketing Solutions

·       Jessie Becker, Chief Marketing Officer, Optimizely

·       Karla Haley, Marketo & Salesforce.com Consultant

·       Laura Granka, UX Research Lead & Manager, Google

·       Scott Symonds, Managing Director, AKQA Media

·       Shenna Coleman, Synergy Manager, NextPage

·       Stephan Sorger, Professor, Hult; Author; and Partner, On Demand Advisors

·      Steve Deitz, President/Creative Director, 900lbs of Creative  

SEMINARS

  • “Marketing and Branding for Uber Growth” Dava Guthmiller, Founder & Creative Director, Noise 13  
  • “Flying High with Marketing Automation Analytics” Denise Greenberg, Owner & Founder, TargetRight Marketing and Karla Haley, Marketo & Salesforce.com Consultant  
  • “3D Marketing in a 2D Media World” Amanda Le, Head of US Marketing, Metaio and Shenna Coleman, Synergy Manager, NextPage  
  • “Beyond the Plate: Tapping into the Moments Around Mealtime” David Lewis, Group Director & Strategy, Organic, Inc.  
  • “How to Think Like a Digital Scientist and Optimize Expereinces for Better Performance” Jessie Becker, Chief Marketing Officer, Optimizely  
  • “We Don’t Watch the Internet, We Live in It” David M. Hogue, Ph.D., UX Leadership, Google  
  • “Integrated marketing…It’s Not an Ugly 4-Letter Word” Bryan Moquin, Digital Director, Moquin Press and Bev Burger, President & Founder, Big 5 Marketing  

·      “Big Data Marketing: Who’s Doing it Right?” Stephan Sorger, Professor, Hult; Author; and Partner, On Demand Advisors  

·       “How to Generate Face-Melting ROI from Content Marketing” Jason A. Miller, Leading Global Content Marketing, LinkedIn Marketing Solutions

 

·      “Transforming Brands Across the World” Emily Chong, AVP of Global Marketing, frog  

  • “Understanding Mobile User Behavior and Success Metrics” Laura Granka, UX Research Lead & Manager, Google  

·      “Kiss My Glass: How to Create Passionate Relationships Between Your Brand Buyers” Barry Feldman, Founder, Feldman Creative

 

FIRESIDE CHAT

“Making it Work: Driving Market Share Gains Through Great Digital Marketing”

·      Emily Chong, AVP of Global Marketing, frog

·      Steve Deitz, President/Creative Director, 900lbs of Creative

·       Dava Guthmiller, Founder & Creative Director,  Noise 13

·       Aaron Kahlow, CEO & Founder, Online Marketing Institute

·      David Lewis, Group Director & Strategy, Organic, Inc.

·       Scott Symonds, Managing Director, AKQA Media

 

WEARABLE TECHNOLOGY FASHION SHOW

  • Google Glass
  • Switch Embassy
  • ensoree
  • Pebbl
  • Misfit
  • RocketSkates

EXHIBITORS (to date)

·       123RF.com

·       AccuData

·       Adobe

·       Appleton Coated

·       Best Label Co.

·       Business Marketing Association of Northern California (NorCal BMA)

·       Canon

·       Choose Print

·       Commerce Printing

·       Direct Marketing Association of Northern California (DMANC)

·       Direct Response Imaging

·       Greater San Francisco Ad Club

·       Moquin Press

·       Neenah Paper

·       Noise 13

·       The Parks Group

·       Ricoh

·       San Francisco American Marketing Association (SFAMA)

·       San Francisco Bay Area Innovation Group (sfBIG)

·       Silicon Valley American Marketing Association (SVAMA)

·       TYPO San Francisco

·       Visual Media Alliance

·       Xerox/XMPie

·       ZOOM Cross-Media

 

 

NorCal Involved

Also new this year is the significant number of Northern California organizations partnering with VMA for the Conference. Partner associations include:

·       Direct Marketing Association of Northern California (DMANC)

·       Norcal Business Marketing Association (NorCal BMA)

·       San Francisco American Marketing Association (SFAMA)

·       Silicon Valley American Marketing Association (SVAMA)

·       Greater San Francisco Ad Club (GSFAC)

·       San Francisco Bay Area Innovation Group (sfBIG)

 

Exhibits included

EXHIBITORS (to date)  

 

·       123RF.com

·       AccuData

·       Adobe

·       Appleton Coated

·       Best Label Co.

·       Business Marketing Association of Northern California (NorCal BMA)

·       Canon

·       Choose Print

·       Commerce Printing

·       Direct Marketing Association of Northern California (DMANC)

·       Direct Response Imaging

·       Greater San Francisco Ad Club

·       Moquin Press

·       Neenah Paper

·       Noise 13

·       The Parks Group

·       Ricoh

·       San Francisco American Marketing Association (SFAMA)

·       San Francisco Bay Area Innovation Group (sfBIG)

·       Silicon Valley American Marketing Association (SVAMA)

·       TYPO San Francisco

·       Visual Media Alliance

·       Xerox/XMPie

·       ZOOM Cross-Media