Public Relations: Best Practices & Measurement (Singapore)
Organization: Pacific Conferences
Venue: Sheraton Towers Singapore
Event Date/Time: Nov 05, 2012 | End Date/Time: Nov 06, 2012 |
Description
Online and offline channels of communication are becoming increasingly cluttered as companies vie for the attention of their target audience. The critical success factor is to know how best to stand out. Unfortunately, some campaigns stand out for the wrong reasons. To ensure that the company’s resources are effectively allocated, it is important to keep up-to-date on what the best practices are, and to be able to measure the return on investment of PR efforts.
Are you effectively assimilating digital platforms into the existing public relations framework?
Join us at this unique event to equip yourself with best practices and proven strategies to enhance your PR campaigns' performance. The 1-day conference allows you to pick up real-world tactics from globally renowned brands such as Microsoft, BASF, CBRE, Syngenta, Lenovo, Avaya, etc. and find out their secret of success in new media integration, brand engagement and crisis communications.
To register or enquire, please contact Ms Elicia Foo at (65) 6592 7355 or email elicia@conferences.com.sg