The implications and strategic relevance of pricing and market access reform in the US and Europe

Organization: SMi Group

Venue: Holiday Inn London Bloomsbury

Location: London, United Kingdom

Event Date/Time: Dec 13, 2012 / 1:00 pm - (GMT) End Date/Time: Dec 13, 2012 / 4:35 pm - (GMT)
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Description

 Developing an effective pricing strategy is an imperative factor in the success and overall profit of a pharmaceutical product. SMi Group’s timely masterclass provides the ideal platform to improve understanding of the current and evolving pricing strategies in the context of the evolving payer environment. The event will provide a unique opportunity to understand and analyse the effects of HTA development from a payer perspective across Europe and the US, as well as learning how to plan and develop effective and effective pricing strategies taking into account recent healthcare reforms including AMNOG in Germany, the Affordable Care Act in the US and value-based pricing in the UK.

 

Why you should attend

  • Understand the facts of healthcare reform, including AMNOG in Germany, the Affordable Care Act in the US and value-based pricing in the UK
  • Analyse and debate the consequences and implications of the evolving payer landscape
  • Learn how to apply pricing and reimbursement strategies for international success

Venue

Coram Street Russell Square
London
United Kingdom
MORE INFO ON THIS VENUE

Organizations

SMi Group