Event Date/Time: Dec 13, 2001 End Date/Time: Dec 14, 2001
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Motor SportBusiness, the essential global conference dedicated to discussing the issues affecting the future of motorsport. The event will be held in Monaco the day before the FIA annual awards dinner on 13 and 14 December at the Sea Club, Le Meridien Beach Plaza, Monte Carlo.

Motor SportBusiness will provide a platform for all voices from teams, sponsors, manufacturers, suppliers, agencies, broadcasters, venue-owners, rights-holders and professional advisors. Its two-day agenda will take place in the form of panel-led debates and interviews with major stakeholders who will address a variety of issues including:

Restrictions on tobacco advertising and sponsorship

Fragmentation between drivers, teams, sanctioned bodies and series organisers

Safety issues and their impact on broadcasters and sponsors

How auto manufacturers get their ‘moneys worth’

Gaining ‘value for money’ from a sponsorship deal

Technology developments for television and new media

Creating a truly global series

Mark Blundell, ITV’s F1 Pundit, has also endorsed the value of this inaugural conference; "Despite many successes, the technological, media and marketing challenges facing motorsport mean the industry needs to work more closely together than ever to understand and shape the future. Manufacturers and broadcasters, governing bodies and marketing companies, all have the potential to take the sport forward. But if communications fail, the sport could find itself splintering and in danger of falling behind in the race for the hearts of sports fans. That’s why I’m delighted that motorsport is getting its first ever dedicated Motor Conference in Monaco."

SportBusiness Group is renown for holding the sports industry’s most valuable business conferences. Their last event in April, SportBusiness 2001, included high-profile speakers such as IOC President, Jacques Rogge, CART team manager, Bobby Rahal and Racing Driver and ITV-F1 Pundit, Mark Blundell. The conference was attended by over 400 delegates, 72 media and 12 sponsors and exhibitors. Motor SportBusiness is set to follow suit as another ground-breaking event, delivering cutting-edge expertise from motor racing's leading business professionals.