The 50th Annual Marketing Conference: The New Fundamentals of Marketing

Venue: The Waldorf-Astoria

Location: New York, New York, United States

Event Date/Time: Oct 16, 2002 End Date/Time: Oct 17, 2002
Registration Date: Oct 16, 2002
Early Registration Date: Jun 29, 2002
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Description

As we emerge from recession, marketers return to basics but with a twist. Streamlined budgets forced us to the tried and true. But new technologies permit us to communicate with customers, tailor offerings, empower employees, and execute at unprecedented speed. At this year's annual marketing conference, senior-marketing executives will explore the approaches that work in today's uncertain environment.

Venue

301 Park Avenue
New York
New York
United States
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Additional Information

Optional Pre-Conference Workshop: October 15, 2002 Optional Post-Conference Workshop: October 17, 2002