Strategic Market Research in the Pharmaceutical Industry ExecuSummit (SMR ExecuSummit)
|Event Date/Time: Aug 14, 2002||End Date/Time: Aug 14, 2002|
|Registration Date: Jul 24, 2002|
TOPICS TO BE COVERED:
* International Research 101: An Introduction to, and Considerations In, International Healthcare Marketing Research: "Everything you always wanted to know about International Pharmaceutical Marketing Research, but didn't know to ask"
* Separating the Wheat from the Chaff: Is the value of information changing in the Internet age?
* Direct to Consumer Marketing - Wrestling to Influence the Consumer.
*New Technology Applications in Pharmaceutical Market Research.
* Are You Ready for CRM? Develop a Personal Strategy & Implementation Plan for your Company.