Event Date/Time: Oct 21, 2002
End Date/Time: Oct 21, 2002
A one-day workshop bringing together key players from the mobile entertainment industry: *Carriers *Rights holders *Publishers. The workshop will provide lively debate and insight into key areas and issues around branded mobile entertainment content. Discover more about the power of brands, how to work effectively with licences in mobile and what are the expectations of the different stakeholders. Hosted by Digital Bridges, the day will include speakers from leading entertainment companies, games publishers and mobile phone operators.