Sales & Marketing 2003, East: 4th Annual Executive Summit (SAM)

Venue: Hyatt Harborside at Boston\'s Logan International Airport

Location: Boston, Massachusetts, United States

Event Date/Time: Jul 13, 2003 End Date/Time: Jul 17, 2003
Report as Spam


Today's sales and marketing executives are facing common challenges ranging from increased competition to fewer resources to rapidly changing markets. Your organization's success relies on the seamless integration of your sales and marketing functions. From analytics to branding to partnering to technology, this comprehensive event tackles top management's concerns for the organizations' future as it relates to acquiring, retaining, improving relations and loyalty with their present, past and future customers. This Executive Summit delivers real world insights from seasoned sales and marketing professionals along with multiple opportunities for you to network and brainstorm with solution providers and your peers in interactive sessions that allow you to get practical in applying what you've learned to your own organization. There are five targeted tracks to choose from: CRM Strategy, Sales Optimization, Internet Marketing, Direct Marketing, and Marketing Strategy. This is your opportunity to discover new and creative solutions for sales and marketing concerns that are vital for maintaining your competitive advantage and growing your organization.

Innovative format providing value-added interaction and a richer venue for the exchange of ideas and experiences: General Session Keynotes and Executive Case Histories, Bulletins and Insights, ThinkTanks, Roundtable and Panel Discussions, Vendor-Audience Crossfire, Solutions Wheel, Speaker-Hosted Luncheon Roundtables, Networking Receptions, and more!


Additional Information

Executive Forum: Sunday & Monday, July 13-14, 2003 General Session: Tuesday & Wednesday, July 15-16, 2003 Executive Workshop: Thursday, July 17, 2003