Event Date/Time: Jul 23, 2003 End Date/Time: Jul 25, 2003
Registration Date: Jul 22, 2003
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In 2001, the Asia Pacific region captured 22.1% of THE total smart card market after the European region at 59.6%. By 2005, Asia Pacific is expected to achieve 37.6% of the market. The Asia Pacific smart card market is impressive with both the number of smart cards and the market share in terms of the revenue contribution to the global smart card market. The Asia Pacific generated over 17% of the worldwide revenues for the smart cards market and this figure is forecasted to grow impressively over the next 5 years.

Although half of the current smart cards in circulation are mobile telephone cards, the near foreseeable future will see the increasing worldwide usage of smart cards in bank payment cards, customer loyalty cards and various e-government initiatives. This trend will be reinforced with the mandatory migration from magnetic stripe to EMV chip bank payment cards and deployment of large-scale government projects in National ID and transportation using chip or smart cards. Not forgetting the upcoming introduction of 3G and the ubiquity of mobile devices will continue the telecommunications' contribution to smart card usage.

Over the past decade, smart cards have evolved to achieve today's capabilities of delivering multiple applications with enhanced security. However, there is still a lack of broad usability of smart cards in the mass-market particularly in banking as the preferred banking cards and retail as the preferred card loyalty programs. Ultimately, these markets are viewing the cards and its sophisticated features as an enabler but not the main driver of drastic industry change.

With this perspective, Cards Asia 2003 is designed to address the most important business issues behind the decisions to use cards in an organisation's business. To deliver a broad and deep understanding of the pertinent business issues affecting Retail Payments and Transactions, e-Government and SIM, this 3-day conference has one full day dedicated to the discussion of each area. 12 case studies and 7 project updates will be featured. A select group of high level industry practitioners are brought together to discuss and debate the business cases for chip card adoption and how to successfully leverage on the technologies available to best benefit your business.

The speaker panel of 2003 includes:

Anatoly Loginov, Chief Executive Officer
Banking Production Center, Russian Federation

David Bell, Chief Executive Officer
Australia Bankers Association

Hitoshi Shioda, Senior Vice President - Head of IC Strategy
JCB International

Abdul Rahim Bin Abdul Razak, Assistant General Manager
Bank Islam Malaysia

Mr Jonathon Gould, Director and Founder
Asia Pacific Connections, Singapore

Koh Jin-Kit, Director, Chip Migration
Visa International

Mrs Cindy Cheng, Director of Marketing
Octopus Cards Co, Hong Kong

Mr Wang Zhong Lin, President
Dalian Pearl Card Co, China

Long Ju, Director of Foreign Taxation Administration Branch
Beijing Municipal Office SAT, China

C.P.G Unni, Commissioner of Transport
Madhya Pradesh, India

Mr Jean-Philippe Betoin, Chairman

Robert E Deer, Vice President of Business Development for Software and Solutions
DataCard Corporation, USA

Hans Adlkofer, Vice President, Security and Chip Card
Infineon Technologies Asia Pacific

Mr Savinder Sarna, Head of Value Added Services
Spice Telecom India

Benefits of attending
· Gain a competitive edge by understanding what card solutions can do for you and your business
· Learn how to successfully plan and manage EMV implementation to drive revenue and ROI
· Find out how to launch a sustainable card loyalty program that drives customer acquisition and retention
· Find out how smart card solutions enable e-government initiatives in the region
· Understand the opportunities and challenges of mobile value added services

Who should attend?
· Banking and Finance
· Retail
· Transportation and Travel
· Government
· Healthcare
· Entertainment and Leisure
· Utilities
· Telecommunications
· Information Technology
· Card Manufacturing
· Solutions Providers


1 Raffles Boulevard, Suntec City