Servicing the Small Employer Market for Healthplans & Insurance Carriers

Venue: Wyndham City Center

Location: Washington DC, United States

Event Date/Time: Oct 27, 2003 End Date/Time: Oct 28, 2003
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While Association Health Plans have existed for decades, both nationally and on the local level the Small Business Health Fairness Act will exempt them from state insurance regulations; a key advantage long enjoyed by union and corporate health plans. The ramifications of this are not fully understood for the individual and small group insurance carriers. As a result health insurance carriers must act now to implement strategies to improve their market share and increase profitability of their small group business units.

IIR’s Health Care Conference Leaders are proud to present "Servicing the Small Employer Market" for Health Plans and Insurance Carriers. The conference is developed specifically for Sales and Marketing executives, exploring market-based solutions to improve services to the small employer market, and is chaired by Eric Cormier,Vice President of National Sales Promotions & Administration for AETNA SMALL GROUP.

Day One, Monday, October 27, 2003 opens with a preconference workshop on "Streamlining Enrollment to Ensure HIPAA Compliance for Small Group Insurance". This special hands-on workshop provides strategies for streamlining paperwork and easing the administrative burden on your agents and brokers.

The main conference opens with a keynote presentation from The Honorable Lawrence Mirel, Insurance Commissioner for the District of Columbia. Commissioner Mirel addresses the impact of Association Health Plans, tax credits, the trade act waiver and explores options at the state level to provide relief to small employers. This is followed by an in-depth look at the Mercer Risk, Finance & Insurance study on the impact and effect of Association Health Plans and an interactive stakeholder debate addressing the Small Business Fairness Act. The day closes with a presentation on Controlling Health Care Costs for the Small Employer through Effective Risk Management, from Dr. Jack Meyer, founder and president of the Economic and Social Research Institute and author of Covering America.

Day Two,Tuesday October 28, 2003, begins with a focused look at how health insurers can leverage Consumer Driven Health care products for the small employer market. Desmond Hussey, Vice President of Sales for Oxford Health Plans joins Patti Goldfarb, President of the New York State chapter of the National Health Underwriters Association and a partner with Medical Link, Inc to discuss solutions to the most pressing challenges associated with Consumer Driven products for the small employer market. This is followed by a series of presentations on integrating the broker into plan operations, driving small group profitability through web-based sales and service solutions, and leveraging service center infrastructure to drive economic value to all players in the small employer insurance market.

The conference closes with a unique panel discussion on how insurers may look to differentiating employee contribution to health insurance coverage according to personal health risk factors and individual employee behavior.

Don't miss this exceptional opportunity to learn from a truly distinguished faculty and network with colleagues.