Pharmaceutical Marketing Global Summit (cs273)

Venue: Wyndham Franklin Plaza Hotel

Location: Philadelphia, Pennsylvania, United States

Event Date/Time: Feb 24, 2004 End Date/Time: Feb 26, 2003
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The 2004 Pharmaceutical Marketing Global Summit is distinguished by its focus on SOLUTIONS to the enormous challenges that the marketing function in particular, and the industry in general, face from current internal and external pressures. The marketing, sales and physician business model that has served so well in years past is broken.

So, specifically, what will pharmaceutical marketing executive managment who attend the 2004 Summit gain?

We have assembled the right cast of speakers from among your peers and outside the industry to address your immediate concerns about continued threats to growth and profitability. You will gain an appreciation for how to improve the performance of the pharmaceutical marketing, sales, and physician business model that is very clearly delivering declining returns.

The immensely successful inaugural Pharmaceutical Marketing Global Summit in January 2003 identified the challenges within the industry and offered some tentative advice about solving them - the 2004 meeting provides concrete recommendations for helping pharmaceutical marketers adjust and thrive in the changing pharmaceutical economy, by enabling your to take away the information you need to meet today's challenges and those ahead.

See you there!