Communications College

Venue: Old Mill Inn & Spa

Location: Toronto, Ontario, Canada

Event Date/Time: Jul 12, 2004 End Date/Time: Jul 16, 2004
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Description

The Communication College consists of five, focused one-day conferences. Each day is dedicated entirely to a specific communications function or challenge that communicators struggle with during the ordinary course of their business — as well as under extraordinary circumstances.

We set a high standard for our communications events. In fact, this Communications College is endorsed by our strategic partner, the Canadian Public Relations Society, and you can earn accreditation Maintenance by attending.

Why should you attend? Our results speak for themselves. Our market-leading communications conferences are routinely successful, well-reviewed, and well-attended throughout the year.

Furthermore, the Communications College offers delegates greater choice, increased flexibility regarding time commitment, and a broader range of options for registration.

What’s more, each individual conference is designed to be a refreshing day for you and your peers, out of the office, immersed in learning and renewal.

Expect to learn the very best practices of:

Managing the communication function to support multi-phase, multi-year, multi-audience business initiatives and change
Day I: Monday, July 12, 2004 — 9:00a.m. — 5:00p.m.

Preparing for and managing crises and issues from first response, to consequences and finally to routine messaging
Day II: Tuesday, July 13, 2004 — 9:00a.m. — 4:30p.m.

Maximizing financial communications and investor relations to support stakeholder confidence and your corporate reputation
Day III: Wednesday, July 14, 2004 — 9:00a.m. — 4:30p.m.

Developing external communications relationships to establish credibility and trust with stakeholders, media and the public
Day IV: Thursday, July 15, 2004 — 9:00a.m. — 4:30p.m.

Demonstrating the value of your internal and external communications campaigns with performance measurement tools that really work — and help guide new initiatives
Day V: Friday, July 16, 2004 — 9:00a.m. — 4:30p.m.

Venue