Driving an Effective Internal Communications Strategy (Internal Communicati)

Venue: Mercure Hotel

Location: Melbourne, Victoria, Australia

Event Date/Time: Oct 27, 2004 End Date/Time: Oct 29, 2004
Early Registration Date: Oct 24, 2004
Report as Spam


Today's organisation has typically drafted an internal communications strategy and is in the process of rolling it out.

This internal communications strategy is likely to be company-wide and governed by a separate communications department with responsibility for ensuring that corporate messages are distributed effectively and efficiently within the company.

However, despite a growing appreciation of the value of intuitive internal communications activities, this company, like many others, has opted for a 'one size fits all' approach, and as we all know, one size rarely fits all. Different functions, departments and locations will all affect the impact of the internal communications strategy while different styles leadership and departmental requirements will also result in a variety of interpretations.

This event will consider in, a 'no holds barred' fashion, the different ways a corporate internal communications strategy and it's associated activities are interpreted and implemented by business units within your organisation. It will help you ensure that your strategy is intuitive, well informed and responsive to the needs and expectations of those business units while continuing to operate under the Corporate Communications strategic umbrella.


13 Spring St