The Short Circuit: from Bright Idea to Real Value

Venue: QinetiQ site

Location: Worcestershire, United Kingdom

Event Date/Time: Oct 12, 2007
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Innovation and creativity are being increasingly recognised as key elements for sustaining commercial success in the UK, in the face of global competition. Although we have never been short of good engineering ideas, our track record for getting them to market and competing successfully leaves room for improvement. This seminar provides delegates with the knowledge and inspiration to transform ideas into commercially successful offerings. Senior level speakers, who started out with a ‘bright idea’, present their case studies, highlighting their personal experiences of how they overcame a variety of hurdles en route to commercial success.

Benefits of Attending
- Gain the knowledge and inspiration to transform your ideas into commercially successful offerings
- Hear case studies from senior level speakers
- Network and share experiences with speakers, other delegates and exhibitors
- Share and generate ideas in a panel debate/interactive session
- Discuss up-to-the-minute potential solutions with exhibitors

Key Speakers
Speakers at the event include:
- Sir John Chisholm, CEO, QinetiQ
- Martin McCourt, CEO, Dyson Ltd
- John Ive, Director of Strategic Planning, Sony Europe


QinetiQ site
United Kingdom

Additional Information

There is a panel debate during the lunch break, where delegates can ask questions and raise issues with the speakers. We are currently looking for companies to sponsor/exhibit at the event.