MARKETING THEORY CHALLENGE IN TRANSITIONAL SOCIETIES

Venue: Maribor

Location: Maribor, Slovenia

Event Date/Time: Sep 20, 2007 End Date/Time: Sep 21, 2007
Paper Submission Date: Apr 15, 2007
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Description

This conference aims for an exchange of research experiences concerning marketing issues in the scientific and business environment in the area of former Yugoslavia and to restore the cooperation among academics in this area

Venue