Direct Mail Production Strategies Seminar

Venue: DMA Seminar Center

Location: New York, New York, United States

Event Date/Time: Jan 11, 2006 End Date/Time: Jan 12, 2006
Registration Date: Jan 06, 2006
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Description

In direct mail, brilliant creative and expert list selection is not enough. This popular seminar gives everyone involved in the direct mail campaign the knowledge to produce the package on time, within budget, and without error. Understanding pre-press, printing, lettershop, and mailing can make the difference between an effective piece that exceeds its objectives, and a dull-budget breaking piece that fails.

Whether you're in production, creative, marketing, purchasing, or management, you'll benefit from learning how the production process works.

Venue

1120 Avenue of the Americas
New York
New York
United States
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