Join thought leaders, decision-makers and industry experts to find out what are the major trends and initiatives in responding to America’s changing demographics. Practical examples of how pharmaceutical companies and other healthcare players are unlocking opportunities to cultivate stronger relationships with ethnic and culturally diverse physicians, patients and communities. Learn how segment marketing and outreach can fortify your healthcare brands or offering. health literacy, In-language, and In-culture tools to build strong health education programs and brand building techniques will be shared by pioneering multicultural market leaders and brand teams. For complete program details: www.srinstitute.com/CM457.