Integrated Relationship Marketing for the Pharmaceutical Industry

Venue: Loews Hotel

Location: Philadephia, Pennsylvania, United States

Event Date/Time: Feb 13, 2006
Report as Spam

Description

MISSION STATEMENT
THE ONLY HIGH LEVEL INTERACTIVE FORUM DISCUSSING STRATEGIES ON HOW RELATIONSHIP MARKETING CAN BE IMPROVED AND UTILIZED MORE EFFECTIVELY TO ENHANCE AQUISITION, RETENTION, COMPLIANCE and LIFETIME CUSTOMER VALUE.

Venue

Additional Information

Enhancing Customer Life-Time Value through Integrated Customer Relationship Marketing Creating new communication channels that support two way information exchange Increasing the effectiveness of alternative channels for reaching consumers compared with traditional methods Effectively capturing information and sharing of customer information Building consumer and physician relations though CRM Develop a targeted CRM approach in your organization by integrating online and offline channels