Customer Retention in Financial Services (CRM)

Venue: Marriott Hotel

Location: Sydney, NSW, Australia

Event Date/Time: May 02, 2006 End Date/Time: May 03, 2006
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Description

Why should I attend?

Highlights include:
• How BANCO POPULAR NORTH AMERICA approaches customer intelligence and segmentation to create profitable customer relationships across various channels
• A leading edge case study from the COMMONWEALTH BANK on implementing an in-house-build CRM system to increase customer connectivity and retention
• BANKWEST shares insights into understanding customer service expectations for financial products to drive long-term loyalty
• A thought provoking presentation by VIRGIN MONEY on how to craft progressive loyalty schemes that truly changed the rewards scheme landscape
• TWUSUPER and VISION SUPER will discuss how superannuation funds can drive customer growth in a choice regime
• Learn how to measure and re-evaluate the effectives and value of your retention activities from ST GEORGE BANK
• CITIBANK Germany shares how to implement new performance drivers of customer satisfaction

Who will I meet and who is speaking?

Hear from an outstanding line up of speakers across the financial services industry:

• Brian White COMMONWEALTH BANK
• Ed Smith ST GEAORGE BANK
• Gary Green BANKWEST
• Donny Galella VIRGIN MONEY
• Martin Carr VANGUARD INVESTMENT
• Phillip Wickenden, GE MONEY
• Stuart Sanders RACQ
• David Moxon VISION SUPER
• Melinda Primmer TWUSUPER
• Joe Sirianni SMARTLINE HOME LOANS
• Victoria Turner MACQUARIE BANK

Don't miss this event because...

You will walk away with key learning outcomes including:
• Making your customer profitable through meeting their service expectations
• Using data driven marketing to create distinctive customer mailing content and customer contact
• Improving on-boarding, engagement, loyalty and rewards management
• Innovative measuring tactics to pin-point changing customer behaviour

Venue

Additional Information

Register online at www.iqpc.com.au/AU-3051-002

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