3rd Annual Forum on Defining Appropriate and Effective Interactions with Thought Leaders and Key Opi

Venue: McLean

Location: McLean, Virginia, United States

Event Date/Time: Nov 13, 2006 End Date/Time: Nov 14, 2006
Early Registration Date: Sep 15, 2006
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Description

Key Opinion Leaders (KOLs) continue to be crucial to the success in developing and marketing pharmaceutical products. However, there continues to be a disconnect in developing a company wide strategy for working with KOLs. CBI’s 3rd Annual Forum provides a unique platform for clinical, medical affairs, MSLs, marketing and also academic institutions to interact and discuss strategies for successful collaboration with KOLs throughout the product lifecycle. Attend this conference and learn processes, communication strategies and guidelines for effective interactions with KOLs.

Key topics being researched for this year’s forum include: The MSL role in the new compliance environment, regulations relating to speakers, KOL asset management, content of KOL systems, KOL metrics and much more!

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