Vienna Insurance 2006: New Products and Strategy Development

Venue: Marriott Hotel Vienna

Location: Vienna, Austria

Event Date/Time: Oct 09, 2006 End Date/Time: Oct 10, 2006
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This is a time of great promise for the variable insurance industry. Due to the dramatic and fast changes all around the globe new challenges appear in front of companies´ top decision makers. A renewed drive for business growth and efficiency place Strategy and Product Development and Innovation back at the strategic forefront.

With key players in the industry seeking better ways to maximize their attributes, hard hitting questions will be confronted and addressed. In the annual event of Uniglobal Research you will learn, which distribution strategies and channels will be most effective, which products will be most profitable for the forthcoming year’s sales, how to find one’s niche while staying ahead of the competitors.

Customer Focus and Demographical Change

One of the key battle fields where the competitors are going to meet in tough clashes is the already hard fought for market of the 50+ year-old 'senior' customers. We will focus on how to reflect current demographic shift, update and adjust product offerings, services and marketing tactics.

But the strategy makers need to apply the customer view as well when taking care of the concerns of a growing middle-class dealing with increasing assets, and of course coping with the young 'online' generation. Generally they face customers, who are becoming increasingly individualistic. In order to win their favor businesses must respond quickly and will have to be more client-oriented and client-friendly.

The upcoming event will provide you with the best available strategies, used by industry leaders. Top-level speakers will reveal the areas where the growth is going to be reached, turn the attention to “hot” profitable products, most efficient and simplified operations and distribution practices including direct sales. The attention will turn to importance of focus on core competences and contribution of effective branding practices.

Concentrated on successful strategies, services and products, the conference brings together strategy-makers from the leading Western, Central & Eastern European and CIS institutions to explore the ways how to stay ahead of competition.


Additional Information

Who should attend? CEOs, Heads, Managers and Directors of… o Retail Services o Retail Network o Branch Network o Customer Strategy / Operations o Distribution o Channel Distribution / Development o Sales o Marketing o Strategy o Projects o New Product / Service Development o Business Development o CRM o Planning o Customer Segmentation