Event Date/Time: Feb 13, 2007 End Date/Time: Feb 15, 2007
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Description

"Search" is the hottest topic in marketing. Period.

There's no debating it. If you missed last year's Standing-Room-Only Search Engine Strategies events in Chicago, New York, London or San Jose, you must attend this show in Chicago December 4th-7th. SES Chicago alumni need to attend as well because this industry keeps reinventing itself at an amazing pace as last year's cutting-edge program already is dated. Last year we expected a smaller crowd than our record-setting New York and San Jose events, but instead Chicago & Midwest marketing & search professionals smashed those attendance figures by turning out in huge numbers. Join your fellow marketers and SES Alumni to quickly learn how to maximize search engine marketing and optimization opportunities and stay informed of the latest search developments and solutions in this area? You can't afford to be left behind!

Event Overview:

* Organized by world-renowned search authority Danny Sullivan;
* Keynote by Jason McCabe Calacanis, General Manager, Netscape;
* Delivers real-time actionable information you need to grow your business through search engine marketing;
* Teaches the ins-and-outs of search engine marketing from top search experts and the search engines themselves;
* Provides a unique setting to network with fellow marketers and search engine industry professionals and discuss the trends in search engine marketing;
* Grants access to the world's most comprehensive gathering of search engine marketing & optimization-related solutions providers and potential partners & affiliates;
* Get the latest event information at the SES Blog


Event Information:
The links below provide more information about the conference. To see the complete time and session schedule for all four days go to the Conference at a Glance.

Search Engine Strategies Conference & Expo 2006 features presentations and panel discussions that cover all aspects of search engine-related promotion.

What You Will Learn:

* How search engines list Web sites for free and through paid placements;
* How to get free "organic" traffic by building a site that pleases search engines and your visitors;
* How to efficiently purchase listings guaranteed to rank your company at the top of search engine results;
* How to calculate the ROI of your SEM and SEO efforts by tracking your visitors from the time they hit your site until they buy, and get tips on improving conversion if they don't;
* How to build links that generate traffic to your Web site, and how to avoid the penalties of "spamming" the search engines;
* What’s coming next in the constantly evolving world of Web search, and how you can profit from these changes.

Venue

ExCel London
One Western Gateway, Royal Victoria Dock
United Kingdom
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