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| Email |
julie.rothschild@worldtradena.com
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| Category |
Business: Marketing_and_Sales
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| Description |
The premier event for CMOs, VPs and Heads of Marketing
The Global Marketing Summit 2007 brings together the world's leading marketing professionals to learn, network and do business.
Join us to hear world class speakers deliver cutting-edge case studies demonstrating marketing strategies that can be applied to any industry.
This premier event is sure to engage, educate and inspire!
Key discussion topics include:
- How do you achieve the right marketing mix in the ever-dynamic marketing landscape?
- What does branding look like from a 360 degree perspective?
- Morphing media and culture – where are the opportunities?
- Best practices for thinking globally while marketing locally
- Analyze the marketing leader’s identity crisis – who are you in the new organization?
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| Additional Information |
This year’s speakers will include top representatives from:
- Eli Lilly and Company
- Cirque Du Soleil
- Google Inc.
- International Olympic Committee
- Virgin Mobile
- Microsoft
- Visa USA, Inc.
Our featured panel discussion is sure to stir up a healthy debate. Moderated by David Houle, Chief Business Strategist, of Blueliner Marketing, the session will focus on the Art of the Marketing Cocktail and Achieving the Right Mix. Panelists include:
- Ken Barun, Chairman, Marketing Commission & Member, Executive Board, McDonald’s Corporation & CEO, Ronald McDonald House Charities
- Shawn Gold, Senior Vice President Marketing & Content, myspace.com
- Todd Cunningham, Senior Vice President Brand Strategy and Planning, MTV Networks
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