Customer Retention Forum for Telco Operators

Venue: Amara Hotel

Location: Singapore, Singapore, Singapore

Event Date/Time: Feb 02, 2007
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Are you the person who has to answer questions like: How much is the true cost of churn? How much ROI am I getting in return for loyalty programmes? Telecom IQ’s 7th Annual Customer Retention Forum gathers the major figures in the customer retention and loyalty marketing departments to discuss developments and strategise on your next retention & churn minimizing programmes.
Check out some of the key take aways:
• Tackle the issue of internal churn and assess the effectiveness of loyalty programmes for internal churn management: DTAC, SVP Commercial Group
• Learn the strategies from the Middle East for innovative ways to delight your highest ARPU customers: Wataniya, Director of Customer Care
• Get a through analysis on Mobile Number Portability and how you can manage potential customer churn: Excelcomindo, Head of Churn Management
• Setting up BI within your organization: Taking ownership, setting up the company’s strategy and platform and reaping in the benefits of BI: Telstra, Director of Customer Relationship
The conference was a very fruitful one as I have gained many useful insights from the case studies presented by the various operators - CRM Manager, CELCOM, MALAYSIA

I have learnt a lot from this IQPC forum especially from the diverse high quality perspectives of the various expert presenters. Overall it has a high energy atmosphere where new insights are revealed - Director, Marketing & Sales, SUNTEL, SRI LANKA

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