The Future of Nutraceuticals, Trends and Opportunities in Marketing, Challenges in Regulations (Nutra_Istanbul)

Venue: Moevenpick Hotel

Location: Istanbul, Turkey

Event Date/Time: Apr 27, 2007
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The EU nutraceutical market and implications of the new food supplement directive and traditional herbal medicines directives
-The nutraceutical markets internationally
-The EU markets and expected changes
-The new directives in detail
-Implications for registration of new products
-Market opportunities
Trends and preferences in the European vitamins and dietary supplements market 2006
-Current trends in the European market - what's driving demand?
-Preferences by type of supplement
-Leading players
-Distribution - where we buy our supplements?
-Trends to 2011, by national market and by type of supplement
The natural products extract market for the food and pharmaceutical industry - challenge and opportunities
-Market development
-Regulatory changes
-New products
-Importance of Science
-Trends and opportunities
Health claims for nutraceuticals
-The new EU Regulation on Nutrition and Health Claims
-How will existing and new claims be regulated
-What are the submission procedures
-What should you be doing to protect your business
Identifying and managing the legal risks
-Types of potential legal liability
-Key aspects of product liability and other potential liabilities
-The importance of general regulatory trends in the EU
-Managing the risks
How to manage your brand successfully in the functional foods market
-The basics: an overview
-Consumer drivers and healthy marketing trends
-Growing a new brand or improving existing branding?
-Raising consumer awareness and education


Additional Information

-the deadline for early bird registration fee is March 23, 2007. -Group discount is applicable to more than two participants from the same company.