World-wide, the food industry faces the same kinds of challenges and problems. Communities are becoming more and more diverse and people want their food not only to feed them, but also to help them fulfil their goals in life such as being healthy, looking better, loosing weight or being more active.
These developments are a huge challenge for all those involved in the food industry. At the IIR-Summit "Target-group driven Food Design" in Munich Food experts and professionals from the US, Switzerland, Sweden, Germany, Belgium, Spain, Saudi-
Arabia and the UK give insights to their markets and strategies.
Don´t miss this opportunity and learn
- how Campbell`s USA reformulated their products successfully without compromising quality or taste
- which are the emerging trends from the japanese food market that will be seen next in Europe
- how Unilever Arabia faces the challenge to succeed in the middle East
- what role nutrition science plays concerning the everyday nutrition
- how the American Bakers Association rates the future of Convenience Food

and much more!