Corporate Communications in a Key Business Environment Conference 2007 (Corporate Comms)

Venue: Barcelona

Location: Barcelona, Spain

Event Date/Time: Sep 12, 2007 End Date/Time: Aug 14, 2007
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Corporate Communications in a Key Business Environment Conference 2007 – 12th, 13th, 14th September 2007

Successfully evolving Communication strategies by optimising CSR, New technologies, Sales and boosting Employee engagement.

At the conference you will hear success stories from senior executives, have the opportunity to network with peers and realise the true value of effective corporate communication skills. The conference will provide you with genuine case studies from accomplished leaders in the field and will demonstrate the increasing importance of proficiency in corporate communication.

Exchange ideas and learn about:

- How to break down communication barriers and engage with a wide spectrum of employees throughout your organisation, as well as between companies and across different industries.
- How to implement communication strategies to achieve long term goals and raise your company profile.
- Making use of new media and e-channels for maximum gain by adapting them to your current system.

The conference will highlight the importance of clear communication channels both internally and externally, as well as the need for employee awareness of organisational values and corporate reputation in order to consistently promote organisational culture.
Discover new insights into the thought processes of top practitioners and learn how to adjust to a continuously evolving business environment by implementing new ideas that deliver results.

The 12 keynote presentations, 4 Interactive Group Sessions & 4 Workshops will provide practical information and proven strategies on corporate communication that incorporates multiple types of experiences, providing organisations with information on how best to benefit from the positive impact of such processes.
Key Topics:
• Communicate your strategy to your employees first and make them company ambassadors Internal communication.
• Communicate with stakeholders when facing a crisis and get the most out of it; make the crisis work for you— Crisis Communication.
• Teach your employees to communicate with your clients and business partners—
Performance and Sales.
• Utilise podcasting, weblogs, wikis, and RSS to create a buzz in marketing–
The latest technologies.
• Be proactive towards the media; do not wait until they find something negative about your company; get them interested into your positive projects and actions—
Media relationships.
Who should attend:
Vice-Presidents, Directors, Deputy Directors and Heads of Corporate Communication,
Corporate Affairs, Crisis Management, Public Relations, Media Relations,
Corporate Social Responsibility, Internal Communication, Corporate Identity,
Human Resources, Branding, Organisational Development and Marketing.

Adidas - Head of Corporate Public Relations,
Arcelor - Director, Internal Communications
The Co-operative Group - Head of College Engagement
Electrolux - European Director, HR Sales & Marketing
E-on - CSR & Corporate Communications Manager
Fortis Bank - Group Director, Corporate Communications
IABC - President
Eli Lilly - Director, Corporate Affairs, EMEA
Philips - Director of Communications and PR
Randstad - Managing Director, Inter. Marketing & Communications
Shell - Head of External Affairs
Syngenta - Global Head, Issue Mng. & Crisis Communications
TNT - Group Director, Media Relations