Event Date/Time: Jun 03, 2007
End Date/Time: Jun 05, 2007
Chief Marketing Officers of today need to be equipped to deal with the growing challenges and issues within their expanding role. From increased competition, maturing markets, product lifecycle management, pricing pressures, consumers’ growing demand for value-added differentiation and multi-channel strategies to ever evolving consumer expectations and brand management …not to mention knowing all the new innovations, technologies and products available to assist in managing all these functions more efficiently. Their job responsibilities have grown tremendously during a short span of time and the demands are now greater than ever.
The Chief Marketing Officer Summit will address these pressing issues facing today’s Chief Marketing Officer and provide real time, practical strategies and tactics to reach their strategic goals through an agenda of conference sessions developed to meet the specific needs of Chief Marketing Officers.