Green Marketing & Product Strategies

Venue: Toronto

Location: Toronto, Canada

Event Date/Time: Oct 24, 2007 End Date/Time: Oct 25, 2007
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Escalating energy prices, concerns over foreign oil dependency, and calls for energy conservation are creating business opportunities for energy-efficient products, clean energy, and other environmentally-sensitive innovations and products. Now that being a green business has become mainstream, with big companies making big commitments, it’s no longer enough to be passionate and sincere. What will it take to differentiate the “true blue” green companies from the Johnnies-come-lately? This conference will offer insight and inspiration about what it will take to survive and thrive in the growing green economy and will tackle the hottest areas in developing environmentally-friendly products and aligning your business processes with the attitudes of today’s modern consumer.