Viral Marketing & Link Baiting
Venue: San Jose Marriott
|Event Date/Time: Aug 24, 2007||End Date/Time: Aug 24, 2007|
The workshop will give real life examples of both good and bad viral marketing campaigns as well are sharing insight on how your business can capitalize on your competitor's viral disasters. This workshop will also focus on how you can make use of consumer generated media environments like social media outlets, blog marketing, discussion forums and more to both monitor and expand your company's online persona.
Consumer generated media (the very core of viral marketing) is the fastest growing form of media online today. It's only a matter of time until someone online talks about your business. This course will not only help prepare you in the ways to respond to the conversation, it will help you learn how to shape that conversation to your advantage.