|Event Date/Time: Oct 23, 2007||End Date/Time: Oct 24, 2007|
|Registration Date: Oct 22, 2007|
Appreciating the changing face of customer interaction
Integrating financial services and in-house finance into your CRM strategy
Leveraging cost savings through a global CRM approach
Optimising campaign management and measurement
Identifying and capturing customers – effective customer lifecycle management
Visit Fiats new customer service centre on day 2!
This programme has been researched extensively and convened with the cooperation of senior executives responsible for CRM.
The executives that will realise the greatest benefit through attendance include:
Automotive, Heavy Truck & Coach, Motorcycle and ATV, Construction Equipment Manufacturers; their Dealers; and their Captive Finance Providers, as well as Fleet Operators:
Customer Relationship Management