Event Date/Time: Nov 04, 2007 End Date/Time: Nov 07, 2007
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Why Attend? Why This Event? Why Now?
Market penetration in the MENA, Africa and Asia region can only increase opening up huge growth and revenue potential. But new operators appearing across the region and more demanding and savvier consumers mean that all those responsible for Network Optimisation must start differentiating on quality and service in order to survive

With pressure from the top to make every second of traffic cheaper, minimizing your CAPEX and OPEX and implementing new generation networks like 3G, WiMAX and HSDPA rapidly, efficiently and effectively, your responsibilities get bigger every day.

But whilst the pressures are significant, so are the rewards. In these regions, market penetration can only increase opening up the market’s huge growth and revenue potential.

Optimizing our networks is the lifeblood of our business. It gives us our competitive edge, enables us to roll out new services and vitally, enhances QoS & QoE for our customers.

This is the focus of Telecom IQ’s Mobile Networks Optimization: Dubai 2007, bringing together leading operators and service providers to share the proven solutions that work.

Why Is this Business Critical To you?
As a Network manager, engineer, director or VP, you are aware of the pressures of the job:

The marketing department pushing to include and launch new services to attract and increase their customer base…

Customer services constantly asking you about dropped calls, consumer complaints and fully optimizing the networks you already currently have to decrease churn and keep your consumers loyal…

And the pressure from above to increase customer satisfaction, reduce cost of traffic and voice calls, minimize CAPEX and OPEX and implement new generation networks rapidly, efficiently and effectively…

But whilst the demands are significant, so are the rewards. But, only those effectively deploying new networks and enhancing existing network performance to drive uncompromising service quality will ultimately succeed in the face of ever increasing regional and global competition in the Middle East.

Are you ready to vastly improve your network performance?

Join us in November to hear case studies and best practice strategies from regional and global leaders doing just that.