Event Date/Time: Oct 29, 2007
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Description
Developing and maintaining a business' trademark and copyright involves a significant investment of capital and time. A strong and well protected trademark and copyright can provide a business with important competitive advantages, or if not handled appropriately, result in wasted time, miss-spent marketing funds, loss of good will and litigation for infringement. Companies are finding that brand abuse such as internet infringement, counterfeiting, diversion, unauthorized association and theft have reached alarmingly high levels.
Venue