DMA Database Marketing Online Seminar
|Event Date/Time: Jan 01, 2008||End Date/Time: Dec 31, 2008|
Online Analytical Processing and advanced analytic techniques –
including segmentation and predictive modeling. Get up-to-speed on how
to effectively integrate your marketing efforts with information technology,
quantitative analysis, finance, and merchandise functions in your organization
to multiply your ROI. Enjoy the benefits of learning this valuable material at your own pace - when it’s most convenient for you!
You will learn how to:
* The tremendous cost of NOT doing database marketing
* How to apply predictive modeling to boost marketing ROI
* How to increase profits from each customer in your database
Mention Key Code: DLDCAL when registering.