Proven Enrollment Management Principles and Practices for Community Colleges

Venue: online

Location: online,

Event Date/Time: Jul 22, 2010 End Date/Time: Jul 22, 2010
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Proven Enrollment Management Principles and Practices for Community Colleges July 22, 3:00-4:30pm EDT online webinar Host: Innovative Educators etention_p/841.htm NOTE: Payment is not required prior to event. Choose check by mail or purchase order when you register. The recording is included and is accessible for one full year following the live event. OVERVIEW As the enrollment management phenomenon permeates the higher education landscape and increasingly emerges as a strategic issue on community college campuses, it is important to have a common understanding of enrollment management concepts and models, the uniqueness of community colleges as it relates to enrollment management, and related strategies. Key concepts such as the relationship continuum, integration, the enrollment funnel, branding, marketing, student recruitment, student retention, and student services will be addressed. Participants will gain a broad understanding of enrollment management along with best practices in community colleges. OBJECTIVES Participants will: 1) Gain a broad understanding of enrollment management principles and concepts. 2) Learn about best practices in community colleges. WHO SHOULD ATTEND? Presidents Vice Presidents Academic Deans Enrollment Managers Admissions Officers Retention Officers Marketing Staff WHO IS THE SPEAKER? Dr. Jim Black – President and CEO of SEM Works Dr. Black has delivered keynote addresses and conducted training workshops for business leaders and educators worldwide. His areas of expertise include leadership, organizational change, customer service, strategic enrollment management, marketing, recruitment, and retention. He has served as a consultant for more than 300 colleges and universities, as well as companies such as Microsoft, Blackboard, and SAS. He is the 2005 recipient of the AACRAO Distinguished Service Award. Dr. Black has published four books: Navigating Change in the New Millennium: Strategies for Enrollment Leaders, The Strategic Enrollment Management Revolution—considered to be a groundbreaking publication for the enrollment management profession—GEN Xers Return to College: Enrollment Strategies for a Maturing Population, and Essentials of Enrollment Management: Cases in the Field. He has also written numerous book chapters and articles including articles as a feature writer for The Greentree Gazette. Jim Black earned a bachelor of arts in English education and a master of education in higher education student personnel services with a cognate in counseling from the University of South Carolina. He holds a Ph.D. degree in higher education curriculum and teaching with a concentration in business administration from The University of North Carolina at Greensboro. OTHER COMMUNITY COLLEGE WEBINARS: Enquiries: