|Event Date/Time: Nov 17, 2008||End Date/Time: Nov 18, 2008|
|Early Registration Date: Oct 15, 2008|
Are you able to justify every single cent of your sponsorship dollars spent? How can you make full use of your marketing potential to generate maximum sponsorship returns? Do you know how to ensure exclusivity and prevent ambush marketing stunts in your sponsored events?
This 2-day conference on â€˜Maximising Sponsorship Returnsâ€™ packs a punch with leading case studies from industry bigwigs. Seize this rare chance to hear from the official sponsors of the Beijing 2008 Olympic Games - adidas and Manulife. Find out how UBS, DHL, MasterCard, Anlene and Guinness leveraged on prestigious events to build strategic brand alliance with their stakeholders. Sponsorship is nothing without returns. Learn how companies like Sony and Emirates measured ROI generated from their sponsorship investments.