Online Social Networking & Business Collaboration World

Venue: Dockside, Sydney

Location: Sydney, NSW, Australia

Event Date/Time: Nov 24, 2008 End Date/Time: Nov 25, 2008
Early Registration Date: Nov 07, 2008
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Online Social Networking & Business Collaboration World
24 & 25 November 2009 | Dockside, Sydney

Social media for marketing, business and government


Unravel the mysteries of web 2.0 as leading executives from enterprise marketing and government demonstrate the opportunities and challenges awaiting you in the second generation of web based communities.

With the explosion of interest in the business models driving the internet economy, this event will establish the commercial offerings social media can bring to enterprise, marketers and government.

Offering Keynote insight from the industry’s leading experts, social media campaign studies from corporate marketers and collaboration case studies from enterprise and government, this 2 day streamed event will promote your understanding of how all areas of the traditional economy are benefiting from the revolution in social participation and collaboration.

How will you use the power of web 2.0?


International Keynote Speakers

Richard B. Kimber,
Global CEO,

Paul Slakey,
Director Asia Pac. & Latin America,

Rebekah Horne,
Managing Director, UK & Europe,

Ian Stewart,
Senior VP,
MTV International

Keynote Speakers

Ross Ackland, Deputy Director, World Wide Web Consortium
John Reynaldo, Brand Manager, Smirnoff
Tony Thomas, Founder, The Population
Gary Hayes, Director LAMP and Head of Virtual Worlds, The Project Factory
Kasia Wallis, Online Communications Manager, Earth Hour
Chris Knowles, Web Manager, Heinz Australia
Rob Doughty, National Manager, Application, Infrastructure and Middleware Branch, Centrelink
Dheeraj Chowdhury, Assistant Director, CLI, Department of Education NSW
Michele Levine, CEO, Roy Morgan Research
Leigh Kostiainen, Founder, Grandparents Network & Hire My Mum


Marketing Themes

The content, Personalization, Lifestyle and Advertising phenomenon of social media and web 2.0
Digital Worlds: Social, Virtual, Mobile
The Mobile Mob – mobile social networking
Social networking redefining consumer engagement models
Supporting and growing your digital marketing strategy through social media
Creativity in Social Media
Blogging your brand
A social snapshot of the digital social networking consumer - Consumer motives and drivers

Enterprise Themes

Collaboration - A knowledge management revolution empowering staff and customers to deliver
Assessing how social media impacts on business information flows
External engagement and collaboration
Participation trends in corporate social media collaborative initiatives
Create a collaborative space through the power of a team Wiki

Government Themes

Identifying and overcoming the limitations of collaboration in eGovernment
What’s under the hood? – Identifying the open source tolls fuelling today’s social sites
Unlocking internal potential – how to collaborate
Virtual Engagement - Government in Second Life
The Law meets Web 2.0


Darling Harbor, Sydney