Social Media for Government (P734)
Venue: The Performance Institute
|Event Date/Time: Feb 09, 2009||End Date/Time: Feb 11, 2009|
Communicate Your Agencyâ€™s Message
Youâ€™ve heard of Facebook, MySpace and blogs, but do you know how to put them to work for your agency? At Social Media for Government 2009, you will learn how to create a framework for your social media plan that will allow you to communicate your message to citizens and stakeholders more effectively. You will also learn to develop a social media strategy that will drive performance-based communication in your agency for years to come.
Engage Your Employees
Not only can social media help you reach a more diverse customer base, it will also help you engage your agencyâ€™s employees. By understanding the appeal of social media to Generations X and Y, you will more effectively connect to them. At this conference, you will gain insight into how to use social media to promote knowledge sharing within your organization.
Integrate New Strategies with Traditional Techniques
By combining new social media strategies with traditional communications tools used by your organization, you will reach a broader and more diverse audience. At this conference, you will learn strategies to help you integrate new social media strategies with techniques traditionally used by your agency.