Event Date/Time: Feb 20, 2009
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This workshop is for PR professionals, brand managers and marketers responsible for building or managing online brands as well as in-house search marketers looking to avoid the pitfalls of link building from a search engine perspective.
What will I learn?

You will be able to create more avenues for your business to get seen in the right place, at the right time on the Internet and have more confidence that your link building will not be detrimental other to areas of your business. You will also be able to quickly and visually relay the effects of link building to a non-internet savvy senior audience. You will leave armed with new tools and methods for building links and managing your reputation online.

* Build a Web site that satisfies both your site's visitors AND the search engines
* Design dos and don'ts
* Successful Web site information architecture - learn what search engine marketers don't know
* Avoid costly copywriting and design mistakes
* Link development research: tips and tools
* Learn proven techniques and strategies for long-term results


52 Upper Street, Islington
United Kingdom

Additional Information

Training type: Link Building Time: 1:00pm-5:00pm Instructor: Dixon Jones, Receptional LTD Cost: £395