Event Date/Time: Feb 16, 2009 End Date/Time: Feb 17, 2009
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The Mobile Research Conference (MRC) will be the first industry event entirely dedicated to mobile surveys, connecting scientific research and best corporate practice. Learn about the latest developments, meet the people shaping today’s mobile research industry and challenge yourself with new ideas and insights for the future. MRC 2009 is organized by Globalpark AG.

The organizing committee of the Mobile Research Conference is delighted to announce that Dr Liz Nelson, Chairman of Q Research, will provide a keynote speech at the event in London next February. Liz will be discussing the potential of mobile research and implications for industry standards.

In the market research industry the name of Dr Liz Nelson is legendary. As founder and chairman of Taylor Nelson Sofres she helped develop the market research principles that have formed the foundation of today’s industry. TNS plc was the second largest market research company in the world at the time of its recent acquisition by WPP.

Tim Macer, founder of Meaning Ltd, a consultancy specializing in research technology will be speaking on mobile technology in research. With over 25 years experience as a research technology practitioner, Tim is respected as an independent and authoritative
observer and advocate for the application of software and informatics in survey research.

The conference is hosted by Globalpark, a leading provider of online feedback software and mobile research technology.

Delegates will discuss the opportunities and challenges presented by the evolution of the mobile as a research platform. Over a day and a half they will hear the experiences, perspectives and techniques of market researchers from both corporate and academic backgrounds.

Scientific and academic pioneers of this emerging research approach will also be participating, including Prof Dr Michael Bosnjak of the Free University of Bozen-Bolzano, Prof Dr Marek Fuchs of The University of Kassel, and Prof Dr Vasja Vehovar of The University of Ljubljana. We are delighted to have speakers from leading global market research companies including Ipsos, Lightspeed Research, Common Knowledge, The 3rd Degree, The Nielsen Company and TNS Gallup.

The conference takes place in London 16-17 February 2009. Delegates registering before 31 December 2008 will save 25% on the standard delegate fee. For further details go to www.mobileresearch09.com.


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