ExL Pharma is pleased to present our 4th Annual Pharmaceutical Relationship Marketing & Sales Congress. With three years of producing this event under our belt, we have learned what leading pharma companies need to know when it comes to maximizing an effective and integrated marketing and sales strategy. The thesis of this conference is that the outdated "loudspeaker approach" has given way to a new and challenging environment that centers on developing strategies and tactics that result in enhanced acquisition, compliance and retention while partnering with patients and physicians. We hope you will join us in Princeton!