Pay Per Click Summit, leading search engine marketing workshop (PPC Summit)
Venue: Westin Jersey City
Location: Jersey City, New Jersey, United States
Event Date/Time: May 13, 2009 | End Date/Time: May 14, 2009 |
Early Registration Date: May 01, 2009 |
Description
Winning Search Engine Marketing Tactics:
How to set up and manage pay per click campaigns across Google Adwords, Yahoo Search Marketing (Overture), Microsoft adCenter (MSN) and all the smaller pay per click search engines. (It's worth attending the conference for this information alone!)
Identifying hot keywords that drive profitable conversions
Motivating Search Engine Marketing copywriting techniques
Tools, solutions, and resources that can help you reach your CTR and conversion goals
What to track and how to do it efficiently and effectively
Money-making Marketing Strategies:
Winning bidding strategies that are specific to your business model
Secrets of landing page development and deployment
Why some of your competitors are so successful - Case Studies, Metrics, and much more
How to recognize and avoid click fraud that can kill campaign performance
Which present and future opportunities in Search Engine Marketing make sense for your business
Just a few great reasons
why you should attend a PPC Summit:
Get the in-depth practical knowledge you need to manage successful PPC SEM campaigns
Two comprehensive "How-To" resource manuals that will serve as a complete reference guide for pay per click - one guide per day of attendance
Personal access to leading vendors (search engines, tools providers, SEMs, and others)
The opportunity to build lasting relationships with peers who have similar pay per click marketing goals
Get your questions answered by Search Engine Marketing experts. Talk with them about issues critical to your business