Social media provides a dynamic opportunity for colleges to communicate with students throughout the admissions cycle. However, the ever-changing technology needs to be thoughtfully incorporated into current marketing strategies in order to increase both yield and enrollments in measurable ways.
This webcast series will provide an in depth, "how-to" approach for using the three most prominent social network sites – Facebook, YouTube, and Twitter. Learn how to select the application that is best for your recruitment strategy and learn practical ways to use each application at different phases of the admissions cycle to increase both yield and enrollment.
