Converting Adult Inquiries to Applicants through Information Meetings
Event Date/Time: Aug 12, 2009
As the face of the higher education student changes, more colleges and universities have instituted information meetings as a recruiting tool for adult students. While these meetings often draw a number of adult prospects, institutions struggle to convert these engaged prospects into applicants.
This webcast will walk you through the planning process to design and execute a successful information meeting based on Guilford College's model, which yields a 90 percent applicant rate from these meetings. We will walk you through the necessary meeting preparation, who should attend and what their roles should be, and how you can evaluate and improve these meetings on a continuous basis.
This webcast is designed for managers interested in and/or responsible for recruiting adult students: enrollment, admissions, and adult/continuing education in both two and four-year institutions.