Social Media for Private Sector

Venue: London

Location: London, United Kingdom

Event Date/Time: Aug 19, 2009 End Date/Time: Aug 19, 2009
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A one-day masterclass designed to help you:
• See social tools in action and appreciate the business purpose in context
• Secure buy-in from senior management to staff and encourage widespread use and support
• Create a culture of communication and collaboration
• Identify the appropriate social software tools for your business
• Determine best practice guidelines and policies for users
• Integrate social tools with your existing systems
• Understand the technological requirements and considerations

Led by David Ferrabee, Management Consultant, Able and How
Featuring case studies from British American Tobacco, Pfizer and United Utilities

Social software: Maximising knowledge-sharing in your business
Maximising collaboration and communications with cost-effective Enterprise 2.0 solutions

Now that social software has gained notoriety in the corporate world, Web 2.0 has achieved recognition as an innovative and effective way to encourage communication and knowledge sharing within business.

This masterclass, led by communications and change management specialist David Ferrabee, will explain the key elements of how social software can be successfully applied within business. With case studies from British American Tobacco, Pfizer and United Utilities you will gain insight as to how they have effectively used blogs; wikis; RSS feeds; podcasts; social bookmarking tools and mashups to expand their corporate knowledge management programme