Customer Experience Asia 2009 (Customer Experience)

Venue: Singapore

Location: Singapore, Singapore, Singapore

Event Date/Time: Oct 28, 2009 End Date/Time: Oct 29, 2009
Registration Date: Oct 29, 2009
Early Registration Date: Jul 21, 2009
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Description

Given the current economic climate, companies in Asia are looking for ways to reinvent themselves, manage their expenses and retain clients. Holding on to your customers is cheaper than acquiring new ones. By improving customers’ experiences, you can directly affect the bottom line by ensuring that you retain your existing customer base. At the same time it is an important differentiator in a market place where customers are becoming increasingly demanding and product offerings can be very similar.

Hand in hand with customer retention, or a strategy to ensure this, is enhancing your customer’s experience when they are engaging with your organization – whether it is by phone, face-to-face, through marketing collateral, and/or brand engagement. At the end of the day, companies with higher levels of customer satisfaction than their competitors will be able to retain customers more so than those that don’t.

The conference is about enhancing customer experience strategies that lead to customer retention, and/or acquisition and maximisation. Think about the technical (and fluffy) things these big companies do to ensure the quality of the customer experience is consistently high.

Venue

Singapore
Singapore
Singapore
Singapore
Singapore
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