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Conference History
There are several driving forces behind a rising imperative for appropriate strategic planning and strategic management process in the world. On one hand, Accelerated technological advances have substantially improved industrial productivity and have allowed companies to produce an unprecedented array of products and services. This condition reveal that for major product and service categories, brands are generally becoming more similar, and as they are becoming more similar companies increasingly face with intensified competition. Therefore in this competitive business climate, companies to grab a greater share of existing demand must formulate innovative strategies and implement them in the best form. On the other hand, the trend to intensified environmental changes and globalization, compounds this situation.
In our country, the importance of Iran’s twenty coming years' vision and its Fourth Development Plan intensifies the necessity for strategic management process. As Iran intends to emerge on the world stage as a rapidly modernizing and progressive nation, paying much attention to strategic management process in public and private companies is must for aligning with this goal. From this platform, a set of intriguing questions arise: How can Iranian companies define clear strategies and then translate them into action? How can Iranian companies put innovation at the heart of business strategy and organizational culture? How can they harness their entrepreneurial skills to build world-class businesses? More broadly, what are the opportunities for creating new insights for strategic management by focusing on the business activities in emerging markets such as Iran?
To answer these questions, the Iran Strategic Management Society (ISMS) is launching its 6th Annual International conference. The conference will be a synergetic platform for discussion and exchange of knowledge and experience between thoughtful, organizations and companies in formulation and implementation strategic plans, and also indentifying new requirements and technical weakness of strategic management process in Iranian firms. Also the conference will provide an international forum to create a dialogue between industry and academia as they learn from one another, and define an ambitious research agenda that can help propel the next stage of inquiry in the field of strategy.
For More Information: www.SMS.org.ir (Iran Strategic Management Society Official website)
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