| Description |
Are you struggling with the pressure to deliver effective brand and trademark protection with a decreased budget? Does upper management not believe in spending money on protecting the brand? You are not alone. Legal IQ’s Brand Protection: Cost Reduction, Results and ROI 2009 will bring together brand owners from across the globe to share and deliberate over the best strategies for protecting brands and trademarks in a cost effective and efficient manner.
Discuss tried and tested strategies and solutions with other brand protection professionals. Topics will include how to:
• Maximise your brand protection capabilities in the current climate
• Create improved co-operation with third parties
• Leverage the true potential of your trade marks to enhance their protection
• Protect your brand online: Best practice strategies for effective internet protection
• Develop the business case and need for brand protection in an effort to change the view of upper management
Don’t miss this unique opportunity to understand how those tasked with protecting leading brands are quantifying the importance of brand protection investment and maximizing the results they yield with their limited resources.
What attendees said about last year’s event:
“An extremely informative and innovative knowledge sharing platform involving several aspects of the brand protection arena”
Graham Clemence, Regional Director, Global Security & Trade Mark Protection, Estee Lauder
“The meeting offered a great opportunity to network and exchange views about best practice with experts in the field of anti-counterfeiting, as well as with like-minded colleagues faced with similar issues or equipped with interesting solutions!”
Panagiotis Perysinakis LL.M., Group Commercial Counsel, The Body Shop International plc
For more information or to register:
Call +44 (0)20 7368 9300
Visit http://www.ipqc.com/nl/brandprotection/ediary
Fax +44 (0)20 7368 9301
Email enquire@iqpc.co.uk
|
|
